PLAY TO WIN

71% of consumers are more likely to make a purchase based on a social media reference.

90% of gamers rely on YouTube for gaming advice on a weekly basis.

“In my opinion, nowhere is influencer marketing more influential than in the gaming industry.”

“Many games are turning to influencer marketing to increase launch awareness, product buzz, digital fans and sales.”

92% of consumers trust recommendations from other people above all other ads, 83% take actions because of those recommendations.